Friday, August 06, 2021
Friday, August 06, 2021
THE rocket in reputation and reach experienced across the public relations profession during the pandemic is set to stay according to practitioners surveyed in a new report from the Chartered Institute of Public Relations (CIPR), published today. With nearly 1,400…
PRCA MENA’s NextGen Arabia Group is launching an online community platform, Hala NextGen, with the goal to give back to the upcoming generation of Arabic public relations professionals. The initiative will deepen engagement with other Arabic PR professionals within the…
THE Public Relations and Communications Association (PRCA) has revealed the names of ten African PR leaders who will form the inaugural Board of the Association’s new Africa Network. The PRCA launched its Africa Network in April as part of plans…
THE CIPR and PRCA have launched their first joint campaign to inspire public relations and communications professionals to take positive action on mental health across the industry. Launched ahead of Global Listening Day, the pan-industry 'Heard Mentality' campaign urges leaders…
DIVERSITY, equity and inclusion (DE&I) have always been critical to the employee experience, and they’re becoming increasingly linked to a company’s bottom line, writes Emi Kamezaki. However, formal programming to support these goals are only now entering the mainstream. The…
THIS is an article about diversity, equity and inclusion written by a white male in his mid-50s, writes Gary Ross. Still reading? I’m glad. But I know you may have paused there for a moment. That’s OK. On one hand,…
IN 2018, it was reported that workers in the UK will spend an average of 3,315 full days at work over the course of their lifetime, writes Katie Hawkins in Strategic Magazine. That’s about nine years! When looking at it…
“With the ever-changing political, economic, healthcare, and climate landscapes, businesses have become more adaptable to ever-changing trends and news. Keeping employees happy, content and empowered is important, yet how can managers do this from home?” asks Orlagh Shanks in Strategic…
STRATEGIC'S editor-in-chief Orla Clancy read a report from the CMO (Chief Marketing Officer) Council, published in partnership with Cision, titled Bridging the Gap for Comms and Marketing: Building Cohesion in the Age of Customer Disruption. For the Summer 2021 issue of…
IN April 2021, just as the theme for the Summer issue was finalised, Strategic's editor-in-chief Orla Clancy came across a post on LinkedIn from Jennifer R Hudson saying, “We’ve got to get clear about something: Public relations is not marketing.…
IN February, I had the good fortune to chat with Melissa Bosch (pictured), diversity and inclusion lead at EY Ireland, writes Orla Clancy. Originally from Cape Town, South Africa, she has lived in Ireland for 10 years and identifies as…
I am a great believer in lifelong learning and in February I was privileged to be educated on diversity, equality, equity and inclusion by two specialists in these areas, writes Orla Clancy. Dr Marie Connolly (pictured), head of equality, diversity…
THE communications function is imperative to any organisation’s success, but a return on investment can be harder to prove against other business functions that can rely on financially orientated results. Data-based evidence is the norm in proving tangible results and…
AT PressReader, we started with a vision. Since 1999, we’ve kept professionals up-to-date with top quality trusted newspapers and magazines from all over the globe. We’ve done this by building the world’s largest digital newsstand that offers more than 7,000…
TORONTO-based company THINK DIFFERENT[LY] Communications has developed a standard model of integrated strategic communications that codifies each discipline and organises them in a hierarchy. The model, S.C.I.E.N.C.E, has resulted in the development of a scientific periodic table of elements.…
HOW we access news has changed over the years from print to digital to social media. Traditional media remains the most trusted source of news and its reliability and popularity have risen even more during 2020. People the world over…
Sign up for free to receive Strategic Magazine every quarter
© 2021 Strategic Communications and Publications. Registered in Ireland: 659272